¿Qué quieres aprender?

BA (Hons) in Business Management (Marketing) | Fully taught in English

BA (Hons) in Business Management (Marketing) | Fully taught in English

EU Business School

Carrera universitaria presencial

Barcelona


más de 9000€

Duración : 3 Años

¿Quieres hablar con un asesor sobre este curso?

Sedes

Localización

Fecha inicio

Barcelona
Octubre 2024

Objetivos

Foster a customer led approach towards all business opportunities. Develop an orientation for informed new product/service development. Apply innovative concepts and techniques to achieve key marketing opportunities. Evaluate contemporary marketing theory and strategies to meet stakeholder needs

Requisitos

1 certified copy of high school diploma and transcripts; or equivalent. Proof of English level: TOEFL score 80 (internet-based), 213 (computer-based); IELTS 6.0; CAE B2 with a minimum score of 169; English native; or equivalent.

Temario completo de este curso

TEMARY:
FIRST SEMESTER (30 ECTS)

  • Markets, Prices & Strategy.
  • Understanding People in Organisations.
  • Understanding the Business Environment.

SECOND SEMESTER (30 ECTS).
  • Developing an Enterprising Mindset.
  • Finance & Business Performance.
  • Marketing Fundamentals.

THIRD SEMESTER (30 ECTS)
  • Employability and Personal Development.
  • Data Analysis Skills (Year Through).
  • Marketing Communications and Branding.

FOURTH SEMESTER (30 ECTS)
  • Macro-Economics for Business (Year Through).
  • Creative Business Solutions.
  • Digital and Social Media.

FIFTH SEMESTER (30 ECTS)
  • Consumer Behaviour.
  • International Purchasing and Supply Chain Management.
  • Issues in Global Business & Strategic Concepts.

SIXTH SEMESTER (30 ECTS)
  • Improving Business Performance.
  • Brand Impact and Popular Culture.
  • Issues in Global Business & Strategic Concepts.
Ver más