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International Business & Management

International Business & Management

Cámara de Comercio de Madrid

Postgrado presencial

Madrid


520

Understand the nature of international business and the environment an international business person works in.

Discuss the worldwide aspects of each business function.

Describe the trends and new directions of worldwide companies.

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Localización

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Madrid

A quién va dirigido

Directors of companies' international operations Managers of companies' international operations Trading company staff Logistics professionals Banking and international finance professionals

Temario completo de este curso

INTRODUCTION TO INTERNATIONAL TRADE
I-. Introduction to International Trade
1-. Introduction - key questions and overview
2-. Finance and Collection Risk Management
3-. Contracts and Legal Aspects
4-. INCOTERMS
5-. Customs, Tax Management and Documentation
6-. Logistics
7-. Marketing
8-. Summary and Conclusions
II-. International Business & Management
1-. An Overview of the International Environment
2-. The International Capital & Financial Environment
3-. The International Business Management
4-. International Human Resources Management
III-. International Marketing
1-. International Marketing: An Introduction
2-. The Environment of International Markets
3-. Assessing International Market Opportunities
4-. Developing International Marketing Strategies
5-. Managing our Way to a Better Future for All
6-. Supplementary Material - Cases
IV-. International Finance
1-. Financial markets and international banking
2-. Financial markets
V-. Foreign Trade Advanced Negotiations Techniques
1-. Introduction
2-. Cultural Traits to Consider in an International Negotiation
3-. Interest Based Negotiations
4-. Adv anced Negotiations
5-. Anglo Saxon and Asian (China, India, Japan)
6-. Negotiation Strategies
7-. Summary and Conclusions
8-. Case Studies
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