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Online Master in Tourism Marketing and Revenue Management

Online Master in Tourism Marketing and Revenue Management

Ostelea Online

Máster online


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Duración : 9 Meses

The Online Master in Tourism Marketing and Revenue Management integrates the most innovative knowledge of online marketing, e-commerce and tourism marketing. This Master has been designed to be able to direct the hotel establishments and to assume the position of Ecommerce Director and Director of Revenue Manamgement, highly sought after in this highly competitive sector.

Ostelea is a school specialized in revenue that trains its students with the tools they use in most companies. Revenue is a field of marketing that emerged in the Tourism sector, and today is a reference for other sectors. In addition, it is a key factor in the income statement of any company.

The students of the master can participate in the Afterwork cycle, an activity that connects them with the business world through meetings with entrepreneurs.

The subjects have a totally practical approach and the lessons are taught in Online methodology in real time.

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Requisitos

University degree Curriculum Vitae Motivation letter Two Recommendation letters

Temario completo de este curso

The Online Master in Tourism Marketing and Revenue Management is classified into six modules ending with a Final Project.

Market Structure

Structue of the tourism market.

International hotel marketing.

Commercial Strategic Management

Finance

Finance of Hotel sector

Finance of Marketing and Commercial

Tourism Marketing

Offline Marketing and Innovation

Online Marketing and Innovation

Management and Skills

Management Skills and Leadership

Personal Skills and Personal Brand

Ecommerce, Pricing and Distribution

Ecommerce and Online Distribution

Revenue Management and Hotel Pricing

Master's Thesis

The final project of this master will be the development of a general commercial plan or a partial plan based on marketing, revenue or e-commerce. This plan must be developed arrount an already existing company or based in a new project if the alumn wants to be enterpreneur. The main objective here is that the student assumes all the knowledge acquired during the master an put them in a real situation.

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