Máster presencial
Madrid y 1 más
Duración : 9 Meses
Blend your passion for fashion brands with a deep understanding of marketing processes and levers. Study the impact of visual culture and analyze the intricate relationship between the fashion industry and contemporary art. Build methodological foundations that will allow you to develop and present effective brand strategies. The Master in Fashion Brand Management combines research and practice to simulate the realities of the fashion industry through a design-oriented approach. Students will gain the fundamental skills and knowledge necessary to produce strategic communication and business plans through lectures, relevant case histories, and workshops. Students will also have the opportunity to immerse themselves in prestigious company visits, coming into direct contact with a variety of professional figures from the local fashion scene.
Emagister S.L. (responsable) tratará tus datos personales con la finalidad de gestionar el envío de solicitudes de información y comunicaciones promocionales de formación con tu consentimiento. Ejerce tus derechos de acceso, supresión, rectificación, limitación, portabilidad y otros, según se indica en nuestra política de privacidad.
Sedes
Localización
Fecha inicio
Objetivos
Our Fashion Brand Management Master's Program offers students the opportunity to learn how to sell a product or service using brand appeal and a combination of customer experience and market psychology. It is true that an understanding of brand concepts will be your source of learning and your route to developing effective business strategies designed to maximize the efficiency of business processes and operations. You will gain fresh and vertical insights into fashion branding by experiencing a professional approach to brand identity as a key lever.
A quién va dirigido
Considering the wide range of cultural, managerial, and visual aspects of branding, this Master is open to all students interested in entering the world of fashion, with a passion for brands as a common denominator. The course has been designed to prepare students for careers in Brand, Communication or Marketing Management roles. The skills and competencies acquired in this program may also be fundamental if students wish to develop their career in the field of Brand Strategy and Consulting.
Temario completo de este curso