Másters de trade marketing

: The export sales plan. Potential benefits from export marketing. International trade theories. Export behaviour theories. Export motives. The

This practical and innovative degree programme was designed to introduce our students to the world of trade and international marketing.                                                             

1. The Marketing Management in the company: organization. 2. Product Manager: policies design and implementation and Marketing Plan. 3. Products

Objetivos: Obtendrás un conocimiento global del Sector Agroalimentario, explorando tanto los diferentes agentes de la cadena como las áreas de negocio clave para las estrategias de marketing y comercialización. Aprenderás las palancas para gestionar canales...

Objetivos: Formular estrategias comerciales que nos permitan cumplir objetivos de la empresa, que se adapten a su estrategia global y que contemplen Internet como un potente canal de venta. Desarrollar las competencias precisas para seleccionar, formar...

Objetivos: The general objective of this second section is to equip participants with the skills and knowledge necessary to be successful in the international commercial management of businesses, with an ability to embrace the opportunities offered by...