Bachelor's Degree in Tourism
CETT-UBCarrera universitaria presencial
Barcelona
7.309 €
Duración : 4 Años
Tourism is one of the main engines of the world economy, generating employment and welfare for the whole of our society. The companies are in need of well trained professionals to respond the challenges that the sector must face: from digitalization to sustainability and also innovation, responsible and ethical development.
For this reason, it is vital to maintain a high level of quality in the tourism sector, with the support of a university education to provide specialized knowledge - a basis for innovation and growth-, and skilled people to contribute to maintain and improve the levels of competitiveness in the sector.
The Degree in Tourism CETT-UB is a university education approved and fully adapted to the requirements of the new European Higher Education Area (EHEA). From CETT-UB we have been working from the very beginning to achieve the highest degree of adaptability and ease of mobility of students. Given the multidisciplinary nature and numerous opportunities for professional development offered, the Bachelor Degree provides a curriculum that allows different levels of expertise in the field of tourism.
Emagister S.L. (responsable) tratará tus datos personales con la finalidad de gestionar el envío de solicitudes de información y comunicaciones promocionales de formación con tu consentimiento. Ejerce tus derechos de acceso, supresión, rectificación, limitación, portabilidad y otros, según se indica en nuestra política de privacidad.
Sedes
Localización
Fecha inicio
Objetivos
The main objective of the Tourism Degree is to train professionals with the managerial skills needed to hold positions of responsibility in tourism and hospitality companies and institutions, and to innovate in the face of the challenges posed by globalization, sustainability and technological evolution. The Degree also strengthens the personal skills necessary for leading teams and projects in a complex, changing environment.
A quién va dirigido
The degree is addressed to students who are interested in a changing and dynamic sector that allows a wide range of specializations and who are looking to have a multidisciplinary training in: business management, leadership, economics, law, humanities and languages.
Requisitos
- PAU/EBAU exam - Higher vocational training course - University entrance exam +25 years old - University entrance exam +40 years old - Specific requirements for international students
Temario completo de este curso
First Year
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Tourism Law
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Tourism Economics
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Geography of Tourism
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Principles and Foundations of Tourism Science
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English Communication in Tourism
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Tourism and Heritage
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Tourism Policy
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Research Methods in Tourism
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Strategic and Operational Marketing
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Key Skills in Tourism Business
Second Year
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Financial and Economic Management in Tourism Companies
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Management of Tourism Accommodation Companies
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Management of Intermediation and Tourism Service Companies
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English Communication in Tourism: Intermediate Level
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Communication in a Second Foreign Language
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External Academic Internships
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Cultural and Creative Industries
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Creation of Tourism Experiences
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Tourism Planning
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English Communication II
Third Year
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Organisation of Tourism Companies and People Management
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Tourism Communication and Marketing
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English Communication III
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Communication in a Second Foreign Language II
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Applied Practical Learning I
Specialisation in Accommodation Management and Gastronomic Experiences
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Hotel Management
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Restaurant Management
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Quality Management
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Innovation and Project Management
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English: Advanced Level
Specialisation in Travel, Transport and Sustainable Mobility
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Transport Company Management
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Operational Management of Tourism Distribution
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Creation and Management of Tourism Products
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Innovation and Project Management
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English: Advanced Level
Specialisation in Cultural and Creative Experience Management
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Cultural Tourism Management
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Event and Entertainment Management
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Trends and Technologies in Cultural and Creative Industries
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Innovation and Project Management
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English: Advanced Level
Other Elective Subjects
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Web Design
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Customer Relationship Management Systems
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Public Management and Local Development
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Artificial Intelligence Applications
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Internet of Things and Tourism
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Advertising Strategy and Planning
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Social Media and Influencer Management
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German: Beginner
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German: Intermediate
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Spanish: Beginner
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Spanish: Intermediate
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French: Beginner
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French: Intermediate
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Italian: Beginner
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Italian: Intermediate
Fourth Year
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Management and Entrepreneurial Skills
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Strategic and Financial Management
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Final Degree Project
Specialisation in Accommodation Management and Gastronomic Experiences
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Advanced Revenue Management
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Business Expansion Models and Strategies in Tourism
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Data Analysis for Decision-Making
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Smart Tourism Management
Specialisation in Travel, Transport and Sustainable Mobility
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Advanced Revenue Management
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Legal Framework in Travel and Transport
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Data Analysis for Decision-Making
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Smart Tourism Management
Specialisation in Cultural and Creative Experience Management
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Tourism and Cultural Mediation
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Business Expansion Models and Strategies in Tourism
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Data Analysis for Decision-Making
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Smart Tourism Management
Other Elective Subjects
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Applied Learning II
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Smart Tourism Management
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Crisis Communication and Management
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Human Management in Sustainability Environments
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Corporate Social Responsibility
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Emerging Tourism Markets
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Tourism and Gender
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Online Gaming Management and Gamification
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Audiovisual Production as a Promotional Tool
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Business Acceleration
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Digital Communication and Brand Management
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Public Relations and Protocol
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Advanced Revenue Management
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Digital Marketing
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Cloud Computing for Industry
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Virtual and Augmented Reality
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Cybersecurity
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German: Advanced
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Spanish: Advanced
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French: Advanced
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Italian: Advanced
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Catalan Language and Culture
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Tourism and Landscape
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Urban Tourism
21.000 €